Friday, July 18, 2008

Where have all the sparrows disappeared?

Sparrows are small passerine birds. The differences between species can be subtle; in general, sparrows tend to be small plump brownish birds with short tails and stubby powerful beaks.

Sparrows are primarily seed-eaters, though they also consume small insects. Sparrows are found indigenously in Europe, Africa and Asia.

What's Killing Our Sparrows?
- Lack of insects to feed their young due to pesticides and planting of exotic species of grass and trees.
- Shortage of nesting sites thanks to modern architecture.
- Electromagnetic waves from cellphone towers.
- Paved gardens with no mud to bathe in.
- Hedges being replaced by wrought iron fences.
- Competition for food and shelter from pigeons and mynahs.
- Shortage of shrubs to roost in.

The question one would ask is, "Why should we save the sparrow?”
Sparrows are to urban ecosystems what the canary was to mines. If saving a tiger can save a forest, saving the sparrows can save our cities. When changes happen in our urban environment, it's too slow to tell. But in the long run they'll take their toll. It's not just sparrows that are disappearing from our cities but other forms of urban wildlife like butterflies and frogs as well. Above all, we must remember what happened to the vultures, the vultures have already become extinct.

I am an R.J. with MUST Radio and it makes me feel nice to say that the entire team of MUST Radio have taken the “Save the Sparrow” initiative very seriously.

MUST Radio has joined hands with Mr. Mane who has a charitable organisation called Sparrow’s Shelter under the guidance of Mohammed Dilawar, an ornithologist with Bombay Natural History Society (BNHS). Mr. Mane says, “The dwindling population of sparrows swung him and his team into action to take this initiative to save the sparrows.”

Don’t be surprised if you see strange wooden boxes attached to nearby trees. Already 1,000 such boxes have come up in Mumbai city and its number is expected to increase. These are Wooden Nesting Boxes for the sparrows.

MUST Radio has adopted 3 of these wooden shelter boxes and installed all 3 of these boxes on trees.

I am planning to buy a wooden nesting box and install this just outside my home.

So, what are you going to do to Save the Sparrow?

Do leave your comments and feedback….would appreciate it!

Until my next article, as I always say…Take very good care of yourself and God Bless!

Sunday, July 13, 2008

Being an R.J. doesn't get better than this!!

“Hello people……Good morning, Namaste, Salaam Mumbai…….you are tuned in to MUST RADIO on the Evening drive with your host and dost for this evening Simply Mearl.”

This is how I start all my shows on radio…..The best part about radio is that it allows me to be myself. You can be fun, speak to different enthusiastic people/ callers from different walks of life.

In a corporate lifestyle, its good enough but you just do not get an opportunity to be fun all the while. You are forced to maintain decorum in office and get used to people with different attitudes vis-à-vis Radio.

Not all days are exciting and bright and there is nothing big always happening in the city to talk about on Radio. But you need to CREATE excitement for your listeners.

As an R.J., you need to make believe, you need to create exciting and interesting stuff to talk about each and every day. There is no DULL day!!!!

You need to know who your target audience is, are they people who are driving to work, are they students, are they people driving back from work, etc., and then set your script accordingly.

And I must admit, I am still learning.....but as they say practice makes a person I will get there someday for sure.

Before I end this article, I would like to ask you a question “Are there any limits? Absolutely not! We are unlimited beings. We have no ceiling. The capabilities and the talents and the gifts and the power that is within every single individual that is on the planet, is UNLIMITED - as said by Michael Bernard Beckwith

So believe in yourself, be strong, never give up no matter what the circumstances are. You are the champion and will overcome the dreaded obstacles. Champions take failure as a learning opportunity, so take in all you can, and run with it. Be your best and don't EVER EVER give up.
Until my next article, as I always say, take very good care of yourself and God Bless!

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